Based in Florida (USA) Edmary came to me wanting to expand into a new business with a range of organic beauty products starting with shampoo. She is passionate about transforming the environment and wanted to create a product that would your hair and the earth would love.
Create a brand identity that would reflect the target audience and align with her values.
We went for the minimal approach as we didn’t want to come off as to young as children shampoo but something modern and timeless.
Brand Identity Design, Logo Design, Brand strategy, Social Media Design, Packaging Design